Just read Michelle Golden’s post on sending out mass mailings. I thought it was very funny, and says so much about why we are so turned off by most of the mail we get today.
But most of all, I thought it also shows the value of criticism. I read the other day, that the best thing you can hear as a company is a criticism, because that’s when you have the chance to improve. If you never hear them, you can never get better. Read more…